
I felt lucky to be invited on a design field trip with Christopher Farr Cloth. I know their fabrics well and use them often in my projects, but I truly didn’t know what to expect. I had never explored London through the lens of a designer, knew no one else on the trip, and—truthfully—committed before even seeing the itinerary. But you can’t go wrong with a legendary London-based design house, and it paid off.

Welcome to the nitty-gritty, behind-the-scenes look at our interior design process. Spoiler alert: It’s not magic, but it’s close. We’re talking spreadsheets, software, and systems—all powered by caffeine and sheer determination. Designing your dream home takes work, but with our methodical process, we make it feel effortless (for you, at least).